Quick-Service Brand to Launch Fresh Squeezed Juices Nationwide to Benefit Heart Health,
Immunity, Relaxation and Weight Loss
MORRISTOWN, NJ (May 5, 2017): Consumers worldwide continue to express growing interest in maintaining a healthy diet, yet many find themselves busier now than ever before, while struggling to find healthy snacks and meal replacements that can be enjoyed on-the-go. With fresh-squeezed juices quickly becoming a favorite, Bananas Smoothies & Frozen Yogurt®, the quick-service brand known for serving real fruit smoothies, is proud to be answering the demand for an affordable, accessible and delicious option by introducing a variety of fresh squeezed juices at its locations across the country.
The juices, which are available now at all participating locations nationwide, are fresh squeezed in store at the time of each order and are made with 100% pure fruit and vegetable juice. Fresh produce is sent through the juicer with no additional sugar or additives included, providing consumers with a naturally delicious product. Consumers are given the option to choose from one of five preset fruit and vegetable blends, each of which boasts its own health benefits, or a choice of the simple, classic favorites to be enjoyed on their own – Orange, Apple, or Carrot. Additionally, consumers can build their own juice blend from the available fruits, vegetables and add-ins available in-store.
“We are thrilled to have found another way to help our customers ‘juice up’ their days,” said Andrea Carella, brand manager for Bananas Smoothies & Frozen Yogurt. “Juicing is a great way to sneak a full serving of fruit and vegetables into your diet, but it can be so time consuming, messy and expensive. We’re happy to have found a way to make this trend easier and accessible to everyone.”
The new juice options include:
• CLASSIC DETOXIFIER – Apple, Carrot, Ginger
• PURPLE POPEYE (Heart Healthy Blend) – Spinach, Apple, Beet, Cucumber
• BEET BOOSTER (Immunity Blend) – Beet, Orange, Apple
• LEAN GREEN (Weight Loss Blend) – Kale, Spinach, Apple, Cucumber, Parsley, Ginger
• ZEN GOODNESS (Relaxation Blend) – Apple, Carrot, Ginger, Beet, Lemon
Bananas Smoothies & Frozen Yogurt’s fresh-squeezed juices join their lineup of real fruit smoothies, fruit frosties, nonfat frozen yogurt sundaes, and assortment of natural grab-and-go snacks. The customizable menu model offers guests the option of choosing a delicious smoothie or frostie from a list of classic flavor combos, which can be made dairy-free upon request, or creating their own by combining fresh ingredients and adding a nutrient rich boost.
For more information, please visit www.greenleafsbananas.com.
About Villa Restaurant Group℠ (previously known as Villa Enterprises)
Villa Restaurant Group is a global multi-brand restaurant operator and franchisor. Founded in 1964 by Michele (Michael) Scotto, a Naples, Italy native, Villa Restaurant Group, began as a small pizzeria next to the Ed Sullivan Theater in New York City. Today, Villa Restaurant Group is an international organization that recently celebrated its 52nd anniversary with nearly 400 restaurants in malls, airports, casinos and other high-traffic locations.
Villa’s QSR brands, including Villa Italian Kitchen, Green Leaf’s Beyond Great Salads, Bananas Smoothies & Frozen Yogurt, South Philly Cheesesteaks & Fries, Far East and other emerging brands, can be found across 42 U.S. states, Puerto Rico and five additional countries. Villa also operates full-service restaurants in New Jersey under the 40North Group brand including The Black Horse Tavern & Pub, The Office, Steelworks Buffet & Grill, Piattino and George & Martha’s. For more information, please visit www.villarestaurantgroup.com.
